More than ever before, companies are facing the challenge of developing a strategy that enables them to deal with changing geopolitical developments. The current geopolitical environment has become so complex that Dutch companies with international operations face the question of how they can adapt to it.
This book outlines how companies can respond to, and where possible anticipate, geopolitical developments: from higher commodity prices and export restrictions to cyber security and tensions in the multinational workplace. Commissioned by Stichting Management Studies and conducted by consultancy firm PwC and the Clingendael Institute, the study underlines the importance of making geopolitics a permanent and recurring part of risk and opportunities analyses. After all, the more companies incorporate geopolitics into their own strategy, the more their resilience to geopolitical risks grows. This also puts them in a better position to recognise and exploit the opportunities offered by geopolitical changes.
In this book, researchers Remko Blom, Rem Korteweg, Hala Naoum Néhmé and Maaike Okano-Heijmans provide company management with the necessary tools to determine how geopolitics affects their companies and the options available for dealing with this.
Geopolitics can no longer be ignored in the boardroom, no matter what the size of the company. Building on insights from Dutch multinationals, this book will enable companies in the Netherlands and beyond to prepare more effectively for an increasingly volatile geopolitical environment.
